Facebook’s home app has been rated down by thousands of users. Really the app isn’t cool and takes away the native android experience away from the users. People who spend a lot of customizing their home screen can feel offended by the intrusive nature of the application and this is what exactly happened after users installed the app. Seeing this Facebook has now decided to rope in its mobile app developer again to create a layered form of application that does not intrude the android experience of users. It is important for Facebook to create a substantial application as it has to create its dominance in the mobile.
Facebook has been facing competition from messenger apps like whatsapp which are always online and challenge facebook’s dominance on the mobile platform. If the application can be adjusted according to the likes and dislikes of users, Facebook’s overall usage time on Smartphone can increase drastically.
What’s in for users?
Obviously, better mobile experience for Facebook and their favorite apps. But along with users, mobile game development experts and Facebook itself gains a lot from making a native app which is online every time. It has been observed that Facebook home increases the online time for FB users by 30% and if it accelerates, then Facebook can increase its revenues from app installs in smart phones. Hence, following this strategy Facebook can generate a lot of revenues and also become a lot more valuable for mobile app developers too.
Facebook has been facing competition from messenger apps like whatsapp which are always online and challenge facebook’s dominance on the mobile platform. If the application can be adjusted according to the likes and dislikes of users, Facebook’s overall usage time on Smartphone can increase drastically.
What’s in for users?
Obviously, better mobile experience for Facebook and their favorite apps. But along with users, mobile game development experts and Facebook itself gains a lot from making a native app which is online every time. It has been observed that Facebook home increases the online time for FB users by 30% and if it accelerates, then Facebook can increase its revenues from app installs in smart phones. Hence, following this strategy Facebook can generate a lot of revenues and also become a lot more valuable for mobile app developers too.
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